WhatsApp launched the microsite for “Startup India – WhatsApp Grand Challenge” on Thursday. Facebook-owned WhatsApp in partnership with Invest India will award $250,000 prize money to the top five winners ($50,000 each).
Interested startups can register them till March 10 for the WhatsApp Startup challenge through the microsite. After evaluating the entries by startup India result will be accounted on May 24.
The industries relevant for startup ideas are include AI, AR VR (Augmented + Virtual Reality), analytics, food & beverages, waste management, transportation to marketing, fashion, among others. Themes listed by WhatsApp for startup challenge are healthcare, rural economy, financial and digital inclusion, education and citizen safety. In the initial round, 30 Ideas will be shortlisted and moving on to the 10. Out of which 5 winning ideas will receive $ 50,000 each.
“Entrepreneurs with highly innovative ideas, business models that solve for a local India problem, making a large scale socio-economic impact, are invited to apply,” WhatsApp said in a media release.
Since the launch of WhatsApp Business app more than 5 million businesses registered with them. WhatsApp also rolled out three new features for its web version. This version includes features such as quick replies, labels, and chat-list filtering. As per Startup India, the Indian market will be reaching $5Trillion by 2025 and it will be the startups who will contribute in that.